Businesses are undergoing a paradigm shift. The nature of competition, the ways customers buy, and how companies go to market is changing. A recent Accenture survey showed 76% of business leaders expect their current business models to be unrecognizable in five years. The reason? Ecosystems.
A channel partner ecosystem is a new way to think about the go-to-market strategy you already have in place—a new mindset that includes all the partners inside your distribution channel.
Learn the new roles entering channel programs and where to focus.
Download the white paper to learn more.
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