0072 JULY

PCIQ Subject Line optimization

• (List) INSIDE THE RITZ-CARLTON: 5 Must-Visit Lake Beaches
• (Authority) INSIDE THE RITZ-CARLTON: Your Guide to Luxurious Lakeside Resorts
• (Intrigue) INSIDE THE RITZ-CARLTON: Ready for a Lakeside Retreat?
• (Solution) INSIDE THE RITZ-CARLTON: Where to Find Stunning Lakeside Beaches
• (Comparison) INSIDE THE RITZ-CARLTON: Beach, Lake or Both?

Preheader

• Plus, discover our new Destination Guides to The Ritz-Carlton hotels and resorts around the world.

Notes

• CTA testing in hero
• PCIQ SL optimization Month 1
• Geo-targeted hotel spotlight under hero
• Geo-targeting Europe promo to the U.S.