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Non-Member Acquisition Messaging Test |
Value Proposition: Member Benefits with Animated Icons |
Art Direction: Icons are shown in 1-color (MBV brand black) framed within a MBV brand blue circle |
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1. Text-only value proposition, icons removed |
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Feel at Home Anywhere in the World,
Right from the Palm of Your Hand. |
Join for free to book your next trip, check in from anywhere, and chat directly with your hotel on the Marriott Bonvoy® App.
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Travel is Better as a Member. |
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alternate with a background color |
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Feel at Home Anywhere in the World,
Right from the Palm of Your Hand. |
Join for free to book your next trip, check in from anywhere, and chat directly with your hotel on the Marriott Bonvoy® App.
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Travel is Better as a Member. |
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2. Five value propositions with a shared photo |
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Feel at Home Anywhere in the World |
Join for free to book your next trip, check in from anywhere, and chat directly with your hotel on the Marriott Bonvoy® App. Travel is beter as a member. |
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We’re Giving You the World |
Explore over 30 hotel brands and 10,000 global destinations with Marriott Bonvoy®. Travel is beter as a member. |
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Upgrade Your Expectations |
Join Marriott Bonvoy® today to earn points towards free nights, exclusive experiences, shopping, and more. |
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Reward Yourself for Taking a Vacation |
Join Marriott Bonvoy® for free and start earing points towards free nights, experiences, shopping, and more. |
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Travel Is Great as a Guest, |
But Better as a Member |
Join Marriott Bonvoy® and access exclusive member rates and complimentary Wi-Fi, plus earn points towards free nights. |
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Art Direction: Icons are shown in 1-color (MBV brand black) framed within a MBV brand blue circle |
|
Feel at Home Anywhere in the World,
Right from the Palm of Your Hand. |
Join for free to book your next trip, check in from anywhere, and chat directly with your hotel on the Marriott Bonvoy® App.
|
|
Travel is Better as a Member. |
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We're Giving You the World,
No Matter Where Your Travels Take You. |
Explore over 30 hotel brands and 10,000 global destinations with Marriott Bonvoy®.
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Travel is Better as a Member. |
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Upgrade Your Expectations,
And Earn Points Along the Way. |
Join Marriott Bonvoy® today to earn points towards free nights, exclusive experiences, shopping, and more.
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Travel is Better as a Member. |
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Reward Yourself for Taking a Vacation.
How Does a Free Night Sound? |
Join Marriott Bonvoy® for free and start earing points towards free nights, experiences, shopping, and more.
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Travel is Better as a Member. |
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Travel Is Great as a Guest,
But Better as a Member. |
Join Marriott Bonvoy® and access exclusive member rates and complimentary Wi-Fi, plus earn points towards free nights.
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|
Travel is Better as a Member. |
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