BP: Erica Biroonak, Janet Yungwirth

Theme: End-of-Year Reset

Luxury Audience Designs

Subject Line (New Member)

• SL: (Personalization)(Direct): Welcome to Your December Account Update[, Fname]
• PH: INSIDE: Exclusive offers, year in review, indelible dining, and more

Subject Line (Member)

• SL: [Fname’s ][Your ] December Member Account Update
• PH: INSIDE: Exclusive offers, year in review, indelible dining, and more

Subject Line (Non-Member)

• SL: [Fname’s ][Your ]December Update
• PH: INSIDE: Exclusive offers, year in review, indelible dining, and more

Gmail Clipping (102 kb's)

*Luxury will clip

• Current Size, Luxury: 118kb's
  Estimated Size, Luxury: 177kb's
  

• Parameters:
• At risk = 90 – 101 kb
• Will clip = 102 kb and up