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01A: EM1A & EM1B (Remail)
Email 1A
[Fname, your][Your] summer checklist starts here
Get a reward, stay comfortable, and help your community!

Email 1B (Remail)
[Fname, who][Who] doesn’t want a little reward?
Check for your local offer or incentive when you enroll your home today.
02A: EM2A & EM2B (Remail)
Email 2A
[Fname, have][Have] you connected with your energy provider?
We hope you’ll reach out and learn more about your reward.

Email 2B (Remail)
[Fname, you][You] really have nothing to lose by enrolling your thermostat
You’ll receive a reward, help the community, and stay in control.
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01B: EM1A & EM1B (Remail)
Email 1A
We wouldn’t ask you to give up your comfort[, Fname]
Maybe just a small shift to help reduce energy usage, and your bill.
Email 1B (Remail)
[Fname, think][Think] it’s hard to save on cooling when it’s hot out?
It’s not! Enroll today in an efficiency program and see the savings.
02B: EM2A & EM2B (Remail)
Email 2A
[Fname, receive][Receive] automatic savings on your energy bill
Enroll in your energy provider’s free program today.
Email 2B (Remail)
[Fname, want][Want] to know how much energy you could save this summer?
Enroll in your energy provider’s free program and find out.
Nurture Tests (01C – 01I)
01C, 01D, 01E, 01F, 01G, 01H, 01I – EM1A & EM1B (Remail)
Email 1A
[Fname, it’s][It’s] all about using the right energy
OK, it’s also about the incentive you’ll receive from <UTILITY_NAME>.
Email 1B (Remail)
[Fname, you][You] could <CUSTOM_FIELD_1>
Just enroll your thermostat with <UTILITY_NAME> and it’s all yours.
02C, 02D, 02E, 02F, 02G, 02H, 02I – EM 2A & 2B (Remail)
Email 2A
[Fname, you][You] could <CUSTOM_FIELD_1> from your energy provider
Just enroll your smart thermostat in an energy program with <UTILITY_NAME>.
Email 2B (Remail)
[Fname, get][Get] an incentive from <UTILITY_NAME> this summer
Enroll in their energy program to get your incentive and help out the grid.